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Branded Entertainment Summit 2011

By Sandra Freisinger-HeinlPosted on
Time to Read:-words

Auf dem Branded Entertainment Summit 2011 haben Agenturen, Marken, Medienproduzenten, Broadcaster und junge Medienunternehmen 2 Tage über folgende Themen referiert:

– Branded content solutions case studies – discover how branded content is made
– The Best Branded Content in the World – Ogilvy screenings
– The legal roadmap – avoiding potholes on the way from idea to broadcast
– Data is the fuel – explore how to measure the effectiveness of branded content
– Branded content in the USA – funding models and ROI of a maturing market
– Private Ogilvy Hot House sessions – Elevator Pitches with the World’s Greatest Brands and “The Art of the Deal”

Auf dem Youtube Channel von mipmarkets finden Sie alle Informationen aus den letzten Jahren:

 

http://www.youtube.com/user/mipmarkets